Customers – They Feel The Bumps and Thumps
We spend a LOT of money on marketing, generally defined as the effort to attract new customers and retain new customers. But the reality is that we spend a LOT of that money… Continue reading
We spend a LOT of money on marketing, generally defined as the effort to attract new customers and retain new customers. But the reality is that we spend a LOT of that money… Continue reading
Lots of data suggest that good strategic planning is different than good strategic planning implementation, and that 90 to 95% of initiatives fail to meet management expectations even though the initial thinking was… Continue reading
My colleagues talking about strategy implementation got me thinking about how I often see the reality of cascading a strategy from the top down through the levels of management to implement new ideas… Continue reading