Category Archive: strategy

Customers – They Feel The Bumps and Thumps


We spend a LOT of money on marketing, generally defined as the effort to attract new customers and retain new customers. But the reality is that we spend a LOT of that money… Continue reading

Simple Thought on Good Strategic Planning


Lots of data suggest that good strategic planning is different than good strategic planning implementation, and that 90 to 95% of initiatives fail to meet management expectations even though the initial thinking was… Continue reading

The Chaos of Strategy Implementation, a poem


My colleagues talking about strategy implementation got me thinking about how I often see the reality of cascading a strategy from the top down through the levels of management to implement new ideas… Continue reading